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Tomato IVR: Restaurant Chain

“An Integrated Solution for Self-Ordering, Takeaway, Table Reservations, and Allergy Information”

INRE Global Real Estate

Business Goal

Tomato IVR stands as a testament to our commitment to streamlining and enhancing the order management process for the Tomato Restaurant Chain. Our primary business goal was to create a comprehensive system featuring a voice assistant. This voice-controlled IVR (Interactive Voice Response) system was designed to take orders, process payments, place orders, and provide real-time updates. By introducing a mobile application and an IVR telephony system, we aimed to simplify the customer experience, making ordering convenient and efficient.

Business Goal


Implementing the Tomato IVR system came with its share of challenges. Integrating voice technology seamlessly into the existing order management process required meticulous planning and execution. Overcoming resistance to change within the restaurant staff and ensuring the security of payment information were critical aspects. Additionally, striking the right balance between automation and human touch was crucial to maintaining the personalized service that Tomato Restaurant is known for.

Our Process

User-Centric Design

Designing User Interfaces

Crafted intuitive mobile application interfaces.

AI Matchmaking Integration

Voice Technology Integration

Seamlessly integrated voice assistant into the ordering process.

Admin Tools Development

Payment System Implementation

Developed a secure and efficient payment processing system.

Project Description

01 Heading

Mobile Application Development

In the initial phase of the Tomato IVR project, our focus was on developing a mobile application that would serve as the cornerstone of the entire system. The objective was clear: create a user-friendly interface that would allow customers to effortlessly place and manage their orders. Our development team meticulously designed and implemented intuitive screens, ensuring a seamless user experience. From browsing the menu to selecting items, customizing orders, and confirming payments, every step was crafted to enhance convenience. The mobile application not only provided a visually appealing platform but also integrated smoothly with the subsequent components of the Tomato IVR system.

To achieve this, we employed cutting-edge technologies such as React for building responsive interfaces. The development process involved iterative testing and refinement to ensure that the application met the highest standards of usability. Our commitment to creating an engaging and efficient mobile app set the foundation for the overall success of the Tomato IVR project.


IVR Telephony System

The second pivotal phase involved the development of the IVR telephony system. This component aimed to provide customers with an alternative ordering channel through a voice-controlled interface. The voice assistant, integrated seamlessly into the IVR system, became the bridge between customers and Tomato Restaurant. Users could now call directly, navigate through the menu, and place orders using natural language commands. The challenge here was not just in creating a functional IVR system but in ensuring that it comprehensively understood and accurately processed the diverse range of orders.

Python, specifically the Flask framework, played a central role in developing the IVR system. Its lightweight nature allowed for rapid development and easy integration with other components. The implementation involved voice recognition technology, where the system not only recognized spoken words but also interpreted the context to execute the appropriate actions. This phase marked a significant leap in redefining how customers interacted with Tomato, offering a novel and convenient channel for order placement.

03 Admin

Voice Assistant Implementation

The voice assistant served as the central intelligence of the Tomato IVR system, turning spoken words into actionable commands. This phase required a deep understanding of natural language processing and a keen focus on accuracy. The challenge was to develop a voice assistant that not only understood various accents and pronunciations but also handled intricate customization requests from customers. Our team worked extensively on creating a robust system that could interpret queries, process orders, and provide relevant updates.

The implementation leveraged advanced AI algorithms to enhance the voice assistant’s comprehension capabilities. Node.js, known for its asynchronous event-driven architecture, was chosen for its efficiency in handling real-time interactions. The voice assistant became the voice of Tomato, ensuring a personalized and engaging experience for each customer. Through continuous testing and refinement, we fine-tuned the system to handle diverse queries, transforming the way customers interacted with the restaurant.

04 Heading

Order Tracking Feature

The final phase focused on enhancing the customer experience even after order placement. We introduced a robust order tracking feature to keep customers informed about the status of their orders in real-time. This feature was critical in ensuring transparency and trust in the automated system. Customers could now receive updates on order preparation, dispatch, and estimated delivery times, all accessible through the mobile application or by calling the IVR system.

The implementation involved integrating real-time data from the kitchen, delivery, and payment processing into a unified tracking system. The challenge lay in synchronizing these disparate elements to provide accurate and timely updates. This feature not only improved customer satisfaction but also acted as a crucial feedback mechanism for Tomato Restaurant to continually optimize its operations. The order tracking feature represented the culmination of the Tomato IVR project, providing customers with a comprehensive and engaging ordering experience from start to finish.

Technologies Used

User-Centric Design


  • Asynchronous event-driven JavaScript runtime.
  • Ideal for building scalable network applications.
  • Facilitates efficient server-side scripting.

AI Matchmaking Integration

Python (Flask or Django)

  • Lightweight and flexible Python web framework.
  • Enabled rapid development of the IVR system.
  • Seamless integration with other components.

Admin Tools Development


  • JavaScript library for building user interfaces.
  • Ensured a responsive and dynamic user experience.
  • Facilitated the development of the mobile application.


The Tomato IVR system provided a comprehensive solution to the challenges faced by the restaurant chain. By automating order management, we enhanced efficiency, reduced errors, and elevated the overall customer experience. The combination of the mobile application and the IVR telephony system offered a seamless and user-friendly platform for placing and tracking orders.


User-Centric Design

Efficiency Boost

Streamlined order management, reducing processing time.

AI Matchmaking Integration

Improved Customer Experience

Enhanced convenience through voice-controlled ordering.

Admin Tools Development

Secure Transactions

Implemented robust security measures for payment information.


Tomato IVR successfully transformed the order management process at Tomato Restaurant Chain. By embracing innovative technologies and overcoming challenges, we not only automated tasks but also elevated the overall dining experience. The project serves as a testament to the impact of thoughtful technology integration in the restaurant industry, setting a new standard for efficiency and customer satisfaction.

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